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DIESEL JOGG JEAN SELFRIDGES

Team Tenn and Diesel continue their long-standing relationship with a brief to give Selfridges a Jogg Jean takeover.

The take over consisted of…

High-level graphic boxes – manufactured from clear plexi each 6 sided box was designed to neatly sit amongst the concessions fixtures. Campaign graphics were vinyled to the front of both boxes.

And…

A pair of artistically finished concrete column plinths.

Following an accurate site survey, a series of technical drawings and the work of Tenn’s in-house skilled artists each plinth was given a textural concrete finish – in store Diesel have used each plinth to add height and style to their mannequins and in-store VM